STRATEGIC BRAND COMMUNICATIONS IN THE SYSTEM OF ORGANIZATIONAL AND MANAGEMENT DEVELOPMENT OF BUSINESS ENTITIES. Development Service Industry Management, [S. l.], n. 4, p. 159–165, 2025. DOI: 10.31891/dsim-2025-12(27). Disponível em: https://dsim.khmnu.edu.ua/index.php/dsim/article/view/492. Acesso em: 21 jan. 2026.