THE ROLE OF DESIGN IN ENHANCING THE COMPETITIVENESS OF CHAIN RESTAURANT ESTABLISHMENTS. Development Service Industry Management, [S. l.], n. 3, p. 98–104, 2025. DOI: 10.31891/dsim-2025-11(15). Disponível em: https://dsim.khmnu.edu.ua/index.php/dsim/article/view/394. Acesso em: 21 jan. 2026.